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Extending the role of consumers: From marketing targets to participants in business networks
Mälardalen University, School of Business, Society and Engineering, Industrial Economics and Organisation.ORCID iD: 0000-0001-8220-6085
Department of Business Studies, Uppsala University, Uppsala, Sweden.
2016 (English)In: Extending the Business Network Approach: New Territories, New Technologies, New Terms, Palgrave Macmillan , 2016, 67-82 p.Chapter in book (Other academic)
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Palgrave Macmillan , 2016. 67-82 p.
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Economics and Business
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URN: urn:nbn:se:mdh:diva-32412DOI: 10.1057/978-1-137-53765-2_4Scopus ID: 2-s2.0-84978344948ISBN: 9781137537652 (print)ISBN: 9781137537638 (print)OAI: oai:DiVA.org:mdh-32412DiVA: diva2:950163
Available from: 2016-07-28 Created: 2016-07-28 Last updated: 2016-08-18Bibliographically approved

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Röndell, Jimmie

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CiteExportLink to record
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