mdh.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Coordination and Control Mechanisms of Western European MNC towards Southeast Asia Subsidiaries: A Case Study of PZ Cussons
Mälardalen University, School of Sustainable Development of Society and Technology. (2497)
Mälardalen University, School of Sustainable Development of Society and Technology. (2497)
2010 (English)Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
Abstract [en]

Abstract

Date of final seminar:           June 3rd, 2010

 

Level: Master Thesis: EFO705 (15 Credits)

 

Authors: Ratiboon    Assawajaruwan (850522)

Teeranuch Pumthong           (850508)

Title: Coordination and Control Mechanisms of Western European MNC towards Southeast Asia Subsidiaries

 

Tutor: Leif Linnskog                         Examiner:       Ole     Liljefors

 

Research Problem:

 

“How does Western European MNC coordinate and control its subsidiaries in Southeast Asia?”

 

Purpose: To describe how Western European MNC controls and coordinates with its subsidiaries in Southeast Asia.

 

Method: The qualitative approach is employed for gathering data and analysis. The primary data is collected by the semi-structure interview. PZ Cussons is selected as a case study in order to study and describe the control and coordination mechanisms between headquarters and subsidiaries.

 

Conclusion: To achieve effective business operation and respond to increased complexity of international environments, it is important for a large and complex MNC as PZ Cussons to concern the control and coordination mechanisms between headquarters and subsidiaries. Considering different contexts among various subsidiaries, PZ Cussons structured the organization as multi-home-based MNC with partial in heterarchical management and deploys a combination of several control and coordination mechanisms to fit with each subsidiary’s environment. Transnational solution as well as control and coordination mechanisms as differentiated fit and shared value are integrated and implemented by PZ Cussons headquarters in UK to cooperate with Thailand and Indonesia subsidiaries in Southeast Asia.

 

Keywords: Multinational Company, Organization structure, Coordination mechanisms

Place, publisher, year, edition, pages
2010. , 60 p.
Identifiers
URN: urn:nbn:se:mdh:diva-9947OAI: oai:DiVA.org:mdh-9947DiVA: diva2:326940
Presentation
2010-06-03, Malardalen University, 13:15 (English)
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2010-07-05 Created: 2010-06-24 Last updated: 2010-07-05Bibliographically approved

Open Access in DiVA

fulltext(583 kB)741 downloads
File information
File name FULLTEXT01.pdfFile size 583 kBChecksum SHA-512
aed481bd38dbe8d7978c3b54a60a967ad5ba769360b27ed96a10d790da16080f1e8d2f28d81882728d42d36a63c586e0760eb929ef99b057abf4e9e2c8084383
Type fulltextMimetype application/pdf

Search in DiVA

By author/editor
Pumthong, TeeranuchAssawajaruwan, Ratiboon
By organisation
School of Sustainable Development of Society and Technology

Search outside of DiVA

GoogleGoogle Scholar
Total: 741 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 431 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf