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Moving from servitization to digital servitization: Identifying the required dynamic capabilities and related microfoundations to facilitate the transition
Mälardalen University, School of Innovation, Design and Engineering, Innovation and Product Realisation.ORCID iD: 0000-0002-7512-4425
Department of Management and Law, University of Rome Tor Vergata, Italy.
Södertörns University, Sweden.
2023 (English)In: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 158, article id 113668Article in journal (Refereed) Published
Abstract [en]

Many manufacturing companies are adopting servitization as a competitive business strategy to offer product-service combinations. The ongoing shift to digitalization and Industry 4.0 provides novel opportunities and benefits to industrial firms in this regard, and researchers termed the adoption of digital technologies to servitization as “digital servitization”. In order to successfully transition towards digital servitization, fundamental reconfiguration of resources, organizational structures, work practices, infrastructure, culture, etc. are required. Hence, this paper performs a systematic literature review on prior studies covering dynamic capabilities for servitization and digital servitization. The purpose is to identify and compare the dynamic capabilities needed to facilitate a transition from “traditional” servitization to digital servitization. In doing so, this paper presents an integrated framework of dynamic capabilities to enable digital servitization, providing 22 micro-foundations for servitization and digital servitization, as well as the key challenges and enablers related to the transition from one to the other.

Place, publisher, year, edition, pages
Elsevier Inc. , 2023. Vol. 158, article id 113668
Keywords [en]
Business model innovation, Digital servitization, Digital technologies, Industry 4.0, Product-service systems, Systematic literature review
National Category
Business Administration
Identifiers
URN: urn:nbn:se:mdh:diva-61720DOI: 10.1016/j.jbusres.2023.113668ISI: 000991151300001Scopus ID: 2-s2.0-85146454909OAI: oai:DiVA.org:mdh-61720DiVA, id: diva2:1733007
Available from: 2023-02-01 Created: 2023-02-01 Last updated: 2023-12-04Bibliographically approved

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Chirumalla, Koteshwar

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