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The Extended Nightclub Experience: Mobile Payments in the Nightclub Industry
Mälardalen University, School of Business, Society and Engineering.
Mälardalen University, School of Business, Society and Engineering.
Mälardalen University, School of Business, Society and Engineering.
2019 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

Research question: What are the possible factors that determine nightclub managers to adopt a remote mobile payment solution?

Purpose: This thesis aims at investigating the decision-making of Swedish nightclub managers when faced with new technology, specifically remote mobile payments (RMP).

Method: The extended technology acceptance model by Venkatesh and Davis (2000) was used to help form interview questions for the empirical study. The research was conducted through qualitative semi-structured interviews.

Conclusion: The thesis contributes to insights in the decision-making process of a manager faced with new technologies. The findings outlined three main factors indicating why RMP is absent in the nightclub industry: Logistical challenges, control and stakeholder value.

Place, publisher, year, edition, pages
2019.
Keywords [en]
Management, Decision-Making, Technology Acceptance, Mobile Payments, Swedish Nightclubs
National Category
Economics and Business
Identifiers
URN: urn:nbn:se:mdh:diva-43854OAI: oai:DiVA.org:mdh-43854DiVA, id: diva2:1322889
Subject / course
Business Administration
Supervisors
Examiners
Available from: 2019-06-19 Created: 2019-06-11 Last updated: 2019-06-19Bibliographically approved

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CiteExportLink to record
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  • apa
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