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Le Duc, M. (2018). From Average Joe to Part Time Professional Singer: A Service Marketing and Leadership Perspective. In: Benny M.E. de Waal and Pascal Ravesteijn (Ed.), 14th European Conference on Management, Leadership and Governance: ECMLG 2018. Paper presented at 14th European Conference on Management, Leadership and Governance (pp. 131-137).
Open this publication in new window or tab >>From Average Joe to Part Time Professional Singer: A Service Marketing and Leadership Perspective
2018 (English)In: 14th European Conference on Management, Leadership and Governance: ECMLG 2018 / [ed] Benny M.E. de Waal and Pascal Ravesteijn, 2018, p. 131-137Conference paper, Published paper (Refereed)
Abstract [en]

In the context of organizations in the servicescape (Bitner, 1992), ambient conditions include, temperature,music and scent. Branding can include sound and music in the area of sonic branding, e.g., associated with sodas, computergames, cell phones, amusement parks and movies. Sonic branding needs further research (Gustafsson, 2015). Live musiccan contribute in this area. To become a professional singer and musician you have to train skills extensively and alsoovercome stage fright, which illustrates the negativity bias of the brain. In the servicescape perspective learning fromapproach and avoid can determine success or failure. The goal of the research is to investigate how an average person cansuccessively become a part time musician and professional singer from a service marketing and leadership perspective. Acase study method is used with elements of action research. The case study is documented and analysed primarilybetween 2008 and 2018. Multiple sources of evidence are used with a time perspective. I work full time as assistantprofessor so artist life is outside my regular work. Three main phases in my development are analysed as well as thedevelopment of some colleagues. Between 2008 and 2011 I was a consumer of music, started meditation that led tosinging and later choir life as well as starting to become a singer on my own. Between 2012 and May 2016 I lived a richchoir life and developed my own artist life. Between June 2016 and 2018 I experimented with technology acquired duringan outdoor music festival, increased intensity in my life as a singer and musician. There is a structured analysis of selectionsfrom the account of episodes in the perspective of approach and avoid in the servicescape. Experimentation and learningof artists in different contexts, with support of social media, can lead to success over time.

Keywords
Service marketing, servicescape, avoid, approach, sonic branding, leadership, case study, action research
National Category
Business Administration
Research subject
Industrial Economics and Organisations
Identifiers
urn:nbn:se:mdh:diva-42244 (URN)978-1-912764-02-0 (ISBN)
Conference
14th European Conference on Management, Leadership and Governance
Available from: 2018-12-30 Created: 2018-12-30 Last updated: 2019-01-02Bibliographically approved
Le Duc, M. (2015). Adoption of Enterprise Resource Planning (ERP) systems in university education curricula – a case study. In: Proceedings of the 17th EBES Conference - Venice: . Paper presented at 17th EBES Conference - Venice , October 15-17, 2015, Venice, Italy. Istanbul
Open this publication in new window or tab >>Adoption of Enterprise Resource Planning (ERP) systems in university education curricula – a case study
2015 (English)In: Proceedings of the 17th EBES Conference - Venice, Istanbul, 2015Conference paper, Published paper (Refereed)
Abstract [en]

Higher education could benefit from adopting Enterprise Resource Planning Systems (ERP) in the classroom. However, adoption seems still in early stages in many universities. Re-search question: How can universities successfully adopt ERP as an innovation in their cur-riculum?

The research question is studied from an innovation adoption perspective, with a special focus on how a Software Corporation supports universities. A case study method is used with elements of action research. Multiple sources of evidence are used since 2007, including notes from observations and meetings, social media and downloaded documents. The sample is based on the opportunity to get access to a Software Corporation and a net-work of innovative professors and business partners, primarily in Western Europe and North America. Data has been coded and analysed in the software NVivo.

A central part of the analysis concerns the following five pivotal factors affecting adoption: (1) relative advantage, (2) compatibility, (3) complexity, (4) trialability, and (5) observability. The history of the network during a period of 20 years is analysed, with a special focus of the years from 2012 to 2015 when the author became an advisor to the Software Corporation. The changes in membership and use of different software between 2013 and 2015 are analysed. Customer Relationship Management (CRM) in the cloud has increased significantly. It is simple to use including new curriculum material. Another analysis concerns two student certification programs. The first one is run by the Software Corporation and universities. The second one is managed by the Software Corporation and universities as well as business partners. Adoption in the second program is much faster. Findings cannot be generalised statistically. However the findings/themes can be generalised thematically.   The main contribution of the research concerns key elements of supporting the adoption process of ERP in university curricula.

Place, publisher, year, edition, pages
Istanbul: , 2015
Keywords
Enterprise Resource Planning Systems, ERP, higher education curricula, adoption of innovations, cloud software
National Category
Business Administration
Research subject
Industrial Economics and Organisations
Identifiers
urn:nbn:se:mdh:diva-31008 (URN)
Conference
17th EBES Conference - Venice , October 15-17, 2015, Venice, Italy
Available from: 2016-02-16 Created: 2016-02-16 Last updated: 2016-12-27Bibliographically approved
Le Duc, M. (2014). Critical Success Factors for Implementing ERP in the Curriculum of University Business Education: A Case Study. In: Devos, J; DeHaes, S (Ed.), Proceedings of the European Conference on Information Management and Evaluation (ECIME 2014): . Paper presented at 8th European Conference on Information Management and Evaluation, ECIME 2014; University of GhentGhent; Belgium; 11 September 2014 through 12 September 2014 (pp. 128-135).
Open this publication in new window or tab >>Critical Success Factors for Implementing ERP in the Curriculum of University Business Education: A Case Study
2014 (English)In: Proceedings of the European Conference on Information Management and Evaluation (ECIME 2014) / [ed] Devos, J; DeHaes, S, 2014, p. 128-135Conference paper, Published paper (Refereed)
Abstract [en]

Higher education, especially in business, could potentially benefit from implementing Enterprise Resource Planning Systems (ERP) in the classroom. However, implementing ERP systems in teaching has turned out to be a challenge to some universities. The research question is: Which major Critical Success Factors (CSF) for implementing ERP in business match major success factors stemming from a case study about implementing ERP in the curriculum of university courses? Ten top CSFs from the business context are selected as the major part of the theoretical framework (Finney and Corbett, 2007). A case study method regarding a major vendor of ERP and its university network is applied with some elements of action research. The researcher has been given the opportunity to access online information as well as participate in meetings, online and face to face, and conferences since 2007. Multiple sources of evidence are used, including observations, meeting notes and downloaded documents from public as well as partner websites. The sample is based on the opportunity to get access to the software corporation, innovative professors and business partners, primarily in Western Europe and the USA. Data has been coded and analysed in the software NVivo. The study identifies the following major Critical Success Factors for implementing ERP in a university education context, in order of coding density: (I) champions, (II) networking (like user groups, seminars and conferences) (III) curriculum development as well as (IV) learn and innovate. Champions in the university context (I) can be related to the business CSF (10) project champion. Networking (II) in the university context can be related to (5) project team: the best and brightest as well (4) training and job redesign. Curriculum development (III) could be related to (4) training and job redesign. Learn and innovate (IV) in universities can be related to the business CSFs (2) change management and (3) Business Process Re-engineering (BPR). Five out of ten business CSFs can be clearly related to the case study regarding successful implementation in university curricula. The missing business CSFs in the case study are (1) top management commitment and support, (6) implementation strategy and timeframe, (7) consultant selection and relationship, (8) visioning and planning as well as (9) balanced team. Findings cannot be generalised statistically. However the findings/themes can be generalised thematically. The main contribution of the research concerns a matching between CSFs in business and CSFs for implementing ERP in university business curricula.

Keywords
implementation; ERP; higher education; business education; critical success factors
National Category
Business Administration
Research subject
Industrial Economics and Organisations
Identifiers
urn:nbn:se:mdh:diva-31010 (URN)000351437200015 ()2-s2.0-84942103229 (Scopus ID)978-1-910309-43-8 (ISBN)
Conference
8th European Conference on Information Management and Evaluation, ECIME 2014; University of GhentGhent; Belgium; 11 September 2014 through 12 September 2014
Available from: 2016-02-16 Created: 2016-02-16 Last updated: 2019-01-10Bibliographically approved
Le Duc, M. (2014). Implementation of Geographic Information and Geographic Information Systems  in municipal Emergency Management – an Innovation adoption perspective. In: Proceedings of the 17th EBES Conference - Venice: . Paper presented at 17th EBES Conference - Venice, October 15-17, 2015 ,Venice, Italy. Istanbul
Open this publication in new window or tab >>Implementation of Geographic Information and Geographic Information Systems  in municipal Emergency Management – an Innovation adoption perspective
2014 (English)In: Proceedings of the 17th EBES Conference - Venice, Istanbul, 2014Conference paper, Published paper (Refereed)
Abstract [en]

The project reported concerns Emergency Management (EM) for local government especially support from Geographic Information (GI) and Geographic Information Systems (GIS). The questions investigated were: How can municipalities implement the use of Geographic Information and Geographic Information Systems for Emergency Management effectively? How can risk analysis be implemented with a special focus on support from GI and GIS? The purpose of the project was to, based on prior knowledge, develop and, to some extent, validate in a scientific study principles for implementing GI and GIS for EM in municipalities. The theoretical framework used is mainly based on the concepts of adoption of innovations. Innovation adoption is seen as a process composed of several phases. In addition, potential adopters use a set of criteria to evaluate an innovation. Regarding software and information systems, different professionals in a municipality can adopt different modules. The author performed interviews in 2007, as part of a case study over a longer period of time, with two groups of respondents, namely municipal GIS Coordinators and Emergency Preparedness Officers. Some professionals responded by e-mail. Approximately twenty-five respondents from seventeen municipalities participated. Fourteen respondents were Emergency Preparedness Officers. Two metropolitan local governments, nine large cities and other municipalities all across Sweden contributed with information.

The author asked Emergency Preparedness Officers to rate their municipality’s GIS maturity, which was perceived as decent. On the other hand, GIS is in limited use for risk and vulnerability analysis in many of the studied local governments. It was interesting to note that no respondent answered that GIS was not compatible with risk and vulnerability analysis but several were uncertain. Seven professionals consider GI and GIS compatible with risk and vulnerability analysis, thus indicating that with time GIS adoption has the potential to increase for risk and vulnerability analysis. Five respondents do not know how compatible GI and GIS are with risk and vulnerability analysis. The persons in this group have rated GIS use for risk and vulnerability analysis as low, which is consistent with prior research.

The interviews have been complemented with other material, notably the IT infrastructure (web based software) has improved greatly, Excel is used by many security officers. Also the EU and Sweden provide data at low cost for municipalities on a subscription basis.

Place, publisher, year, edition, pages
Istanbul: , 2014
Keywords
Implementation, innovation adoption, municipalities, emergency management, GIS, standardization, risk and vulnerability analysis
National Category
Business Administration
Research subject
Industrial Economics and Organisations
Identifiers
urn:nbn:se:mdh:diva-31009 (URN)
Conference
17th EBES Conference - Venice, October 15-17, 2015 ,Venice, Italy
Available from: 2016-02-16 Created: 2016-02-16 Last updated: 2016-03-16Bibliographically approved
Abugessaisa, I., Sivertun, Å. & Le Duc, M. (2007). A systemic view on Swedish traffic road accident data acquisition system. In: : . Paper presented at VTI 14th International Conference on Road Safety on Four Continents ( RS4C), Bangkok, Thailand, on 14-16 November 2007.
Open this publication in new window or tab >>A systemic view on Swedish traffic road accident data acquisition system
2007 (English)Conference paper, Published paper (Refereed)
National Category
Other Engineering and Technologies
Identifiers
urn:nbn:se:mdh:diva-3021 (URN)
Conference
VTI 14th International Conference on Road Safety on Four Continents ( RS4C), Bangkok, Thailand, on 14-16 November 2007
Available from: 2008-03-11 Created: 2008-03-11 Last updated: 2017-03-06Bibliographically approved
Abugessaisa, I., Sivertun, Å. & Le Duc, M. (2007). GLOBESAFE: A platform for information sharing among road safety organizations. In: : . Paper presented at IFIP-W.G. 9th International Conference on Social Implications of Computers in Developing Countries, May 2007, São Paulo, Brazil.
Open this publication in new window or tab >>GLOBESAFE: A platform for information sharing among road safety organizations
2007 (English)Conference paper, Published paper (Refereed)
National Category
Other Engineering and Technologies
Identifiers
urn:nbn:se:mdh:diva-3022 (URN)
Conference
IFIP-W.G. 9th International Conference on Social Implications of Computers in Developing Countries, May 2007, São Paulo, Brazil
Available from: 2008-03-11 Created: 2008-03-11 Last updated: 2017-03-06Bibliographically approved
Le Duc, M. & Sivertun, Å. (2007). Implementation of Geographic Information and Geographic Information Systems in municipal Emergency Management: Report submitted to the Swedish Land Survey and the Swedish Emergency Management Agency. KTH, Geoinformatics
Open this publication in new window or tab >>Implementation of Geographic Information and Geographic Information Systems in municipal Emergency Management: Report submitted to the Swedish Land Survey and the Swedish Emergency Management Agency
2007 (English)Report (Other academic)
Place, publisher, year, edition, pages
KTH, Geoinformatics, 2007
National Category
Business Administration
Research subject
Industrial Economics and Organisations
Identifiers
urn:nbn:se:mdh:diva-3039 (URN)
Available from: 2008-03-12 Created: 2008-03-12 Last updated: 2014-02-07Bibliographically approved
Le Duc, M. & Sivertun, Å. (2007). Implementation of Geographic Information and Geographic Information Systems in Municipal Emergency Managment. In: Global Monitoring for Security and Stability (GMOSS): Integrated Scientific and Technological Research Supporting Security Aspects of the European Union. JRC Scientific and Technical Reports ISBN 23033 EN - 2007, Ispra, Italy
Open this publication in new window or tab >>Implementation of Geographic Information and Geographic Information Systems in Municipal Emergency Managment
2007 (English)In: Global Monitoring for Security and Stability (GMOSS): Integrated Scientific and Technological Research Supporting Security Aspects of the European Union, JRC Scientific and Technical Reports ISBN 23033 EN - 2007, Ispra, Italy , 2007Chapter in book (Other academic)
Place, publisher, year, edition, pages
JRC Scientific and Technical Reports ISBN 23033 EN - 2007, Ispra, Italy, 2007
Identifiers
urn:nbn:se:mdh:diva-3037 (URN)978-92-79-07584-1 (ISBN)
Available from: 2008-03-12 Created: 2008-03-12 Last updated: 2015-07-29Bibliographically approved
Le Duc, M. (2006). Informationsöverföring och utbildning för tillämpad energieffektivisering: Förstudie maj 2005 - mars 2006, Slutrapport till Energimyndigheten. IUC, Katrineholm
Open this publication in new window or tab >>Informationsöverföring och utbildning för tillämpad energieffektivisering: Förstudie maj 2005 - mars 2006, Slutrapport till Energimyndigheten
2006 (Swedish)Report (Other academic)
Place, publisher, year, edition, pages
IUC, Katrineholm, 2006. p. 45
National Category
Business Administration
Identifiers
urn:nbn:se:mdh:diva-3040 (URN)
Available from: 2008-03-12 Created: 2008-03-12 Last updated: 2014-02-07Bibliographically approved
Abugessaisa, I., Sivertun, Å. & Le Duc, M. (2006). Map as interface for shared information: a study of design principles and user interaction satisfaction. In: : . Paper presented at IADIS International Conference WWW/Internet 2006, Murcia, Spain. (pp. 377 – 384).
Open this publication in new window or tab >>Map as interface for shared information: a study of design principles and user interaction satisfaction
2006 (English)Conference paper, Published paper (Refereed)
National Category
Other Engineering and Technologies
Identifiers
urn:nbn:se:mdh:diva-3023 (URN)972-8924-19-4 (ISBN)
Conference
IADIS International Conference WWW/Internet 2006, Murcia, Spain.
Available from: 2008-03-11 Created: 2008-03-11 Last updated: 2017-03-06Bibliographically approved
Organisations
Identifiers
ORCID iD: ORCID iD iconorcid.org/0000-0002-3509-6802

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